Pakistan Idol
The Most Awaited Show of Pakistan
After hitting the screen in more than 100 countries, the Idol show has now come to Pakistan. The 50th addition to the adaptation series called Idols format and based...
What is PEMRA Here For?
Written By Qazi Ahmed Mateen
Regulatory bodies are formed by the government to provide facilitation to the stakeholders of an industry and regulate them under the law, provide them guidance, develop the sector, and keep...
From Traditional TV to Online Streaming Platforms: Giving Customers Control Over Content
As originally published in Synergyzer Issue 2 – 2019
Media Habits are evolving with the fast-changing developments in the digital world. As the world nucleuses around large and small screens with varying intensities of public...
Riding the Terrestrial Airwaves
Tajammul Shaiftah, Director Marketing and Business Development – SSI Group of Companies, speaks about the group’s terrestrial and cable channels in a discussion about the future of the television industry.
Synergyzer: Tell us about your...
Going Beyond Headlines
Haroon Rashid, Editor Pakistan of BBC World Service talks to Synergyzer about BBC Urdu Service; its history, the present and plans for the future.
“BBC was incorporated in 1922 and we are gearing up to celebrate its...
Let the Music Play!
Decades ago people would tune into their large size radio transistors to listen to various radio programs. Varying AM frequencies would help people cross borders and access multi-cultural radio content. Urdu broadcasts from BBC...
Q&A: Head of Marketing and Sales Loud & Clear Marketing Pakistan On Their Role...
As originally published in Synergyzer Issue 3 – 2018
Zeeshan Ali Khan
What is your educational and professional background?
I have been associated with the media industry for the last 15 years. During this time, I have...
Mobilizing Airwaves
By Noor Ul Ain Hanif with Hiba Moeen
Over the years, radio has played a pivotal role in rapidly bringing a wide range of international and local news over the airwaves. In the meanwhile, it...
Q&A: CEO – Hum Network, Duraid Qureshi on PTV becoming redundant
As originally published in Synergyzer Annual 2019
Duraid Qureshi, CEO - Hum Network, and Secretary General, PBA on PTV becoming redundant in today's age, along with highlighting persisting issues that broadcasters are facing from the...