Yeh Radio Pakistan Hai – Evolution of Radio In Pakistan
As originally published in Synergyzer Issue 5 – 2013
This was announced at 12 am August 14, 1947, for the first time by the late celebrated broadcaster Mustafa Ali Hamdani, who later became the Director...
APNS: IN THE BEST INTERESTS OF EVERYONE
Mr. Sarmad Ali, Secretary General, All Pakistan Newspapers Society and Managing Director, Jang Media Group talks to Synergyzer about blacklisting as an effective regulatory practice and pays tribute to the legendary Masood Hamid.
Synergyzer: What...
Amplifying Weddings With Spotify
Pakistan is a country where many different cultures coexist, and traditions are everything. Weddings are a part of this tradition, and if there's one thing that the people of this country can unanimously agree...
Q&A: Jamil Baig talks about Nueplex Cinemas becoming The Place for Entertainment-Deprived Karachi-ites
As originally published in Synergyzer Issue 5, 2017 - 'The Show Must Go On'
In the last four years, Nueplex Cinemas at The Place has emerged as the busiest cinema in the country, be it...
Ad Review – Shan Foods Wins Hearts Yet Again
Shan Foods is known to have great messaging with remarkable insights and bang-on execution; this time, it is no different. Shan came out with a new campaign called "Seekho Shan Se," the main insight...
Wali Tirmizi Writes About Teeli in the Digital Space
As originally published in Synergyzer Issue 2, 2019
Wali Tirmizi writes about Teeli, the digital entertainment company that launched itself into the digital space with their humorous video 'Darzi ki Marzi'. Associated with the Dawn...
Freelancing and Gen Z – What’s So Enticing?
Gen Z, the notorious rebels, are the decision-makers of the modern world. This generation of youngsters, myself included, is unlike the previous ones. Other generations might have a different take on us, but nobody...
Remembering Haseena Moin: Portraying Strong Women In Pakistani Dramas
This interview was conducted in 2018.
For those who have grown up watching PTV dramas, Haseena Moin is a name they respect; from Shehzori in the 1970s to Jaane Anjaane in the 90s, Haseena Moin...
Q&A: Athar Qazi, CEO KTN – talks about the dilemma of regional media in...
As originally published in Synergyzer Issue 2, 2019
Athar Qazi, CEO-KTN
Synergyzer: What have the defining factors been for the electronic media industry, particularly TV channels, in the past few years?
Athar Kazi: Mainly, there are four...